Category Archives: Blog

Now Offering Copycat Printing

I connected with Amanda Shafii, over at Copycat Printing in Northampton/Greenfield last week and she offered me wholesale pricing.
CopyCat is a family-run business with over 30 years of experience providing quality service. Feel free to stop by and say hello to Amanda, the manager of CopyCat, or our wonderful staff. We believe in taking pride in our work and making sure you know that at CopyCat, you are in good hands. We are also pleased to announce our new office in Northampton!

Products:

 

  • Posters
  • Banners
  • Letterhead
  • Envelopes
  • Booklets
  • Flyers
  • Brochures
  • Wedding Invitations
  • Greeting Cards
  • Customizable Gifts
  • Business Cards
  • And much more!
  • You think it, We Ink it!

 

Send me a quote at: hello@kristibeisecker.com to get the wholesale price for your project.

New Clients

 

New Clients!

Happy to announce new clients: Alcon Lighting and About Africa.

For Alcon Lighting, I’ll be working with them on Social Media and Blogging. I’m especially excited because I get to use all my research with light.

For About Africa, I am going to be working with them on Website Design.

 

 

Alcon Lighting

With a reputation for the depth and breadth of its energy efficient lighting inventory, Alcon Lighting firmly believes that LED Lighting is the final step in energy efficient lighting solutions and the ideal replacement for all lighting applications. Without mercury—an ingredient in fluorescent bulbs that the state of California has categorized as Hazardous WasteLED light bulbs reduce energy consumption by 90%.

About Africa

About Africa is a Company that educates and connects people from Uganda, Africa and all over the world to Ugandan Tourism and Trade via creating measureable changes in behavior, knowledge, and positive attitude among people interested in tourism. Its main Focus is in enhancement and reservation of various African traditions and culture via creating marketable tourism starting with Uganda..

We take into account individual needs hence catering for one’s specific needs in terms of duration of the trip, budget,activities and any other personal interests that might make your trip worthwhile. With a personal touch and friendly customer care

We say ”sanyuse okubalaba” your all welcome looking forward to meeting you.

Follow the news for updates regarding these projects in the future!.

 

 

 

 

Oranum Psychic

Super excited to announce that I’ll be on Oranum as a psychic! I haven’t really set my schedule firmly yet as I’m still testing things out but I’ll aim to definitely be on Wed and Friday from 10 pm – 2 am and 12 pm – 8 pm Sat and Sun.

 

Use the banner below to sign up for a FREE account. You can then chat with other psychics (as well as myself) and ask questions.

 

 

New Client: An American Craftsman Galleries

Super excited to announce that I will be working with An American Craftsman galleries on their branding and marketing. While job searching I came across an opportunity to work for them with their gallery in Stockbridge, MA. I reached out he was really into my graphic design work. We’re currently working on the nuances of this client relationship but the possibilities coming out of this are quite exciting. Look for future updates and projects over the course of this year and beyond. 🙂

 

An American Craftsman Galleries showcases the work of talented emerging artists alongside well established artists working in wood, clay, fiber, metal, glass, leather and mixed media. A wide range of work is represented… from unusual gifts to decorative art objects, from furniture to sculpture, from art glass to jewelry… for first-time buyers to seasoned collectors. An American Craftsman offers an ever changing collection of beautiful American made fine crafts.

An American Craftsman Galleries was founded by Richard & Joanna Rothbard as an exhibition space for contemporary American artists working in all craft media. The Rothbards, artists and art show organizers, opened the first AAC in Greenwich Village in 1980. Now located in two locations in midtown Manhattan and in Stockbridge, Ma, An American Craftsman has become a chosen destination for thousands of travelers from around the world.

American Art Marketing is an affiliate of An American Craftsman Galleries which produces some of the finest art events. Please visit AmericanArtMarketing.com

Smithsonian ERC Collaboration!

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I can finally announce this!

I’m so excited to announce a collaboration with the Smithsonian Environmental Research Center in Maryland. I connected with a senior scientist there through application of the SARF (Smithsonian Artist Research Fellowship) program, however, my original proposal wasn’t accepted. Several months later my work was accepted as a partner for Mission.Earth, which gives you a tax-exempt status to be eligible to receive funding. Upon realization that I could carry out this project outside the SARF boundaries I reached out to my contact again at SERC and the director just approved of this project today!

I have to secure funding first, and an exhibition venue so there is much more work to be done. But at least the opportunity is solidified.

Learn more about SERC:

What is SERC?

The Smithsonian Environmental Research Center (SERC) provides science-based knowledge to meet critical environmental challenges.  SERC leads objective research on coastal ecosystems—where land meets the sea—to inform real-world decisions for wise policies, best business practices, and a sustainable planet. 

As the leading environmental research institute of the world’s largest museum complex, SERC’s headquarters comprise 2,650 acres of diverse landscape and 16 miles of protected shoreline on the nation’s largest estuary – Chesapeake Bay – just 25 miles from the nation’s capital.  The site serves as a natural laboratory for long-term and cutting edge ecological research.  Here we are exploring the most pressing issues affecting the environment, including toxic chemicals, water quality, invasive species, land use, fisheries, and global change.  SERC also explains environmental science in innovative ways that change how people view the biosphere and inspire them to take an active role in sustainable stewardship of the Earth.   SERC leads networks of research and education extending across both coasts of the U.S. and around the planet.

What does SERC do?

Our strategic and master plans seek to discover solutions to unprecedented environmental impacts and change in the Anthropocene Period – the age of humans – which urgently require pragmatic management decisions based on sound science:

  • Lead research on global change, pollution by toxic chemicals and nutrients, land-use management, over-fishing, and invasive species in coastal ecosystems.
  • Lead Smithsonian signature programs on ecosystems for:
  • Global Earth Observatory networks (GEO) for forest ecosystems (Forest GEO) and coastal marine ecosystems (Marine GEO).
  • Conservation Commons through preservation and restoration of crucial forests and coastal ecosystems.
  • Biogenomics through applications of genomic tools in ecology.
  • Lead development and implementation of Citizen Science linked tightly to the Smithsonian’s and SERC’s research networks and partnerships.
  • Develop facilities and manage SERC’s site on Chesapeake Bay as a unique research platform and model for landscape sustainability, integrating research, education, and stewardship for environmental resources.
  • Develop SERC resources and facilities for workshops and conferences to convene the best minds across disciplines to solve the toughest environmental problems.

Why now?

Our work is urgent – the world’s coastal zones are home to more than 70 percent of the global population and experience intensive economic activity.  The rate of environmental change and the complex interactions of human impacts are accelerating at an alarming rate. Since its founding nearly 50 years ago, SERC has been conducting world-class, peer-reviewed research to understand the causes and consequences to accelerating environmental change.

Priority Actions and Solutions

We seek to provide solutions to urgent environmental issues in the daily news.  Our research provides a river of positive examples:

  • Reduction of mercury pollution into the food chain and seafood
  • One of the few successful models in the world of science-informed fishery recovery and management
  • Valuation and measures of carbon sequestration of coastal ecosystems
  • Land management strategies for reduction of nutrient pollution
  • Effective strategies for coastal shoreline stabilization
  • Conservation of declining coastal fish stocks, such as river herring
  • Invasive species management: Ship ballast water management; national data bases of invasive species
  • Operational knowledge of crucial ecosystems: forests, wetlands, estuaries, mangroves
  • Integration of information across landscapes and networks to advise managers, like the Chesapeake Bay Program

We seek to inform, educate and engage people in science-based solutions for the environment:

  • Nationally and internationally recognized Intern, graduate and post-doctoral  student programs train the next generation of research scientists and natural resource managers
  • Citizen science to gather new data and to engage them in the process of using science effectively for answers.
  • Engage our world-class science with business leaders, policy makers, natural resource managers, educators, lawyers, and conservationists for the benefit of society.

SERC seeks to expand opportunities to serve as a highly recognized “off-the-Mall” learning site of the Smithsonian Institution as both a geographic destination that is easily accessible from the nation’s capital and a virtual destination that is globally accessible. By expanding SERC’s professional training facilities, realizing the potential of its environmental research and education, and restoring its historic gateway structure to engage visitors, SERC’s participation in the Smithsonian Campaign will provide science-based knowledge to meet critical environmental challenges.

 

Remineralize the Earth

Recently I connected with Joanna from Remineralize the Earth, to volunteer my Graphic Design and Branding skills. I’m excited to help boost their brand/mission in the non-profit sector.

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Our Mission

img_primer01Remineralize the Earth (RTE) promotes the use of natural land and sea-based minerals to restore soils and forests, produce more nutritious food, and remove excess CO2 from the atmosphere.

Our Vision

Given the immediate and growing threats of climate change, desertification, and increased food insecurity, Remineralize the Earth, through soil remineralization, is helping to create better soils, better food, and a better planet.

Through our research, education, advocacy, partnerships, and implementation we are:

  • Regenerating soils and forests around the world
  • Increasing the nutritional quality and yield of food production
  • Stabilizing the climate

Collaboration: Textile Artist, Meghan Widger

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I most recently worked on a textile collaboration with artist, Meghan Widger owner of Hills and Thread who I had been following on Instagram.  Our conversation about her work and about our project details how two artist can get to know each other, create together, and move through our ever changing lives.  

 

 

what made you start the work you do today? 

As far as I can remember, I’ve always loved creating. But my sewing journey started at age 14. I got really hooked on the show Project Runway and just felt like I wanted to do what the designers did. I felt a spark, like this was something I could be good at. I wanted to learn, so my awesome parents gifted me with a sewing machine. I taught myself to use it and designed my own garments. However my interested shifted from fashion design to quilting, and has been evolving and expanding ever since.

 

 

do you have a vision, goal, or destination in the work you do?

My main destination is to some day teach my own workshops. I want to teach people not only the skills and knowledge to sew or paint, but how to enjoy the process and how therapeutic it can be. I’d also like to travel around to display and sell my work at different festivals and shows. Basically I just want to learn, share, and teach.

 

 

 

what did you enjoy about working with me/us?

I enjoyed getting to know a new artist and learning about your Electrography project. Collaborating two completely different skills and talents is such a fun experience. Not only did I learn a lot from you but I also gained a lot of inspiration from this project!

 

 

what do you do outside of when you’re not designing/creating?

I spend most of my time creating. If I’m not sewing then I’m painting or making something else. But If I’m not making something then I’m taking care of my plants, practicing yoga, or listening to music/podcasts. I love being outside, reading/writing, and thrift store shopping.

 

 

what made you start hills and thread?

Starting Hills and Thread was actually a huge step for me. As an introverted person who used to be painfully shy, I never liked to draw attention to myself and was never one to show off my work. I realized that starting my own business would be constantly challenging me to go outside my comfort zone and, in turn, help me evolve and grow. It took a lot for me to just start posting things I made on social media for exposure, then I was terrified of starting an Etsy shop. But every time you do something that scares you, you take control and the fear loses its power little by little. I decided I wanted to overcome as many fears as possible not only for myself, but to inspire others to do the same.

 

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Agreement with Mission.Earth

I’m super excited to announce that I’ve executed an agreement with http://mission.earth a non-profit organization that offers fiscal sponsorship for individuals and small organizations. What this allows, is for me to receive donations under a tax-exempt status, and this can become a HUGE game changer. One of the struggles of an artist is to find the funding to continue their efforts. This fiscal sponsorship will allow me to seek funding under a 501(c)(3) tax exempt organization. This will help me apply to many of the grant funding opportunities out there as well as receive material goods from companies and other opportunities. cropped-earth-hands

From it’s Website:

Non Profit project partnerships: How Does it work?
Mission.Earth wants to help you raise money for your philanthropic work. We provide accessibility, efficiency and affordability. We work with groups, individuals and organizations to provide education and support for raising funds. There is a passionate community of philanthropic individuals, charitable foundations, and government institutions devoted to funding social innovation. The catch is that most small groups and companies lack the 501(c)(3) tax status that makes them eligible to apply for grants and incentivizes individual gifts. What’s more, when someone launches a nonprofit, there’s little time for passionate innovation. The day-to-day business of administering a tax-exempt organization leaves scant room for anything else. We want you to spend time changing the world, not filing paperwork. With fiscal sponsorship, you can solicit tax-deductible donations and apply for grants without going through the onerous process of launching a 501(c)(3). The sponsored “project” might be a one-time collaboration or even an established organization that does not have its own 501(c)(3) status. Our program is open and accessible nationwide and in every discipline. We won’t judge the quality or merit of your work. That’s not our job. Our job is to give you the tools you need to raise the money to make it happen.

Graphic Design: AACG – Gift Certificate

an american craftsman gallery.

An American Craftsman Galleries showcases the work of talented emerging artists alongside well established artists working in wood, clay, fiber, metal, glass, leather and mixed media. A wide range of work is represented… from unusual gifts to decorative art objects, from furniture to sculpture, from art glass to jewelry… for first-time buyers to seasoned collectors. An American Craftsman offers an ever changing collection of beautiful American made fine crafts.

New Client: CyclePottery

During the summer, I connected with Kathryn over at CyclePottery in Florence, MA and we brainstormed on a few graphic designimg_7195-800x1067 projects. This past week we officially got the work off the ground and it’s been reinvigorating working on something new! CyclePottery is a pottery studio that offers workshops, camps, classes and much more. We’ll be working on a-frame poster design, brochure and web site revisions.

 

 

 

 

 

 

 

 

 

 

 

 

Bethlehem, NH – Establishing Community

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Establishing Community

 

BETHLEHEM, NH – Last Friday morning I drove 3 hours to a small rural community in Franconia National Park. Lately, New Hampshire has been in the news for the elections and the candidates who are running. The town of Franconia was also a prime spot on the campaign trail for many candidates who are running. For me, Bethlehem has as special significance as not only did I go to college in Bethlehem, PA, the famous Christmas and Steel City but I was invited to do a solo show in Bethlehem, NH. My first ever professional solo exhibition! I mean I exhibited my work in a local gift shop out near Northampton a couple of years ago, but that wasn’t nearly as professional. Coming from suburbia and city life experiencing a rural town was quite different. This trip taught me much about establishing community and bringing together what is left of a booming metropolitan. In the 1800s Bethlehem, NH was a booming metropolitan town boasting 20,000 as it was a top getaway destination for New Yokers. The town was situated right on the railroad which made an easy getaway. However after a fire that had destroyed much of the town’s hotels and establishments the town was left with 2500 people. The current residents have come together to establish a community of what was left of the town from the 1800s.

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Back in June 2015, I was invited to do a solo show at 42 Maple Contemporary Art Center one of three of the remaining art centers in the town. There is a historical theater there as well the brings in performances. Being used to city life, I embraced myself for a quiet evening in the town, but the opening happened to be on labor day weekend and the residents said the town ballooned. The attendees where a nice mix of old and young and overall a great experience. One of the neat things I learned about was WREN: Women’s Rural Entrepreneurial Network. A community of women who have come together to help bring a sense of community to the town. The organization started in Bethlehem, NH but has branched out to help other rural communities come together. If you haven’t been to New Hampshire or anywhere where it is rural, the residents are often very spread out and it is hard to sometimes form a community. I give a shoutout to my airbnb – Rob Macintosh in Benton, NH.

 

Getting There

I traveled to Bethlehem, NH by car and it took about 3 hrs from Boston. I stayed a nearby Airbnb that provided breakfast and was very comfortable. It was a great way to take a weekend trip. I chatted with my host about his photography and as we were in the same business he gave me some advice.

 

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Snapshot Gallery

Check out the gallery below to see the photographs from my trip!

 

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I am a People too.

It’s been awhile since I did a business-y type of post. But the following subject is something that I’ve been struggling with for awhile and I know I’m not alone. Throughout the last 3 years of my professional life, I have felt like giving up. Some days are hell; when I loose a client, or progress has plateaued or family conflicts, or what have you. But the one thing that may ultimately push me over the edge one day is the way I get treated in this industry.

I was a part of a group once on facebook who attracted photographers but aimed at creative entrepreneurs and wanted to focus on the community aspect of entrepreneurship versus the competition aspect and a photographer posted a hard experience she had with the client. The client said in an email regarding her dissatisfaction with the results that she [client] was buying a service, and the photographer had written a blog post about wanting to establish a friendly-based relationship with clients before entering a project. While I understand both sides, the client’s and the photographer’s, I can’t help but feel sorry for the photographer. I’m sorry, photographers are people too. Graphic designers, are people too. Artists, are people too… web designers are people too. You get my drift.

In my search for the ‘perfect job’ (if there ever is one out there for me). My ideal position would be to be treated more than just a skill. More than just a service that is hired and then laid off. I am a people too. Treat me well, and I’ll do my job well. Treat me like crap and quite frankly, I’ll leave or find better clients. I’m tired of being seen as a skill or service that is hired to just be checked off a ‘to-do’ list. Yes, I produce, yes I make, I design, but at the same time I am a people too.

I have bills and materials to pay for. Being treated just as a service or skill, something tangible and that can be thrown away is one of the most degrading feeling ever. And unfortunately is too often the case in the creative industry. I GET IT. You want to hire us to make you something but at the same time I’m not a machine. There’s a person behind those skills who deserves to be treated fairly as you would treat a friend, or an acquaintance.

Many successful pop stars and musicians often feel this way too. Lady Gaga once said she almost quit the music industry because she didn’t want to be ‘a money-making machine’. While obviously I don’t make nearly as much as her, I get it. To be treated as a production machine , to keep producing, making, outputting without being treated like a human is degrading. I get that for some people work is work, and that friendly acquaintances should be kept out of it. But on the other hand, they are people too. If someone held the door for you, would you treat them like shit, or thank them?